McCalman (2004)
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Source Details
McCalman (2004) | |
Title: | Foreign direct investment and intellectual property rights: evidence from Hollywood's global distribution of movies and videos |
Author(s): | McCalman, P. |
Year: | 2004 |
Citation: | McCalman, P. (2004) Foreign direct investment and intellectual property rights: evidence from Hollywood's global distribution of movies and videos. Journal of International Economics, 62(1), 107-123 |
Link(s): | Definitive |
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About the Data | |
Data Description: | Data on Hollywood film production, distribution, and exhibition, were obtained from Screen Digest (1998), with coverage of 40 foreign markets. The unit of analysis for the study is a studio’s mode of market service in a given country, with data coded according to whether the country is a foreign affiliate or recipient of a licensing agreement. |
Data Type: | Primary and Secondary data |
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Cross Country Study?: | Yes |
Comparative Study?: | No |
Literature review?: | No |
Government or policy study?: | No |
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Abstract
“Traditional thinking about intellectual property rights (IPR) suggests that as a country strengthens its IPR standards, firms will move their governance structures away from equity based institutions such as foreign direct investment (FDI) towards more market-based relations such as licensing agreements. This hypothesis is explored by examining the behavior of Hollywood studios in both the feature film and video markets in 40 foreign countries. The analysis reveals that the behavior of Hollywood studios is more complex than this: although moderate IPRs are associated with a high degree of licensing, both high and low standards of IPR encourage more integrated governance structures.”
Main Results of the Study
• Hollywood studios decision-making about servicing foreign markets is influenced by the degree of copyright protection offered in that market. Hollywood studios are more likely to service foreign markets where their country offers a moderate (secure) degree of copyright protection.
Policy Implications as Stated By Author
The study does not make any explicit policy recommendations.
Coverage of Study
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